{"id":5188,"date":"2025-11-27T15:49:03","date_gmt":"2025-11-27T08:49:03","guid":{"rendered":"https:\/\/printingkemasan.com\/?page_id=5188"},"modified":"2025-12-15T09:19:54","modified_gmt":"2025-12-15T02:19:54","slug":"kesalahan-kemasan-umkm","status":"publish","type":"page","link":"https:\/\/printingkemasan.com\/en\/kesalahan-kemasan-umkm\/","title":{"rendered":"artikel 15"},"content":{"rendered":"<div data-elementor-type=\"wp-page\" data-elementor-id=\"5188\" class=\"elementor elementor-5188\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-9510d1c elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"9510d1c\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_bottom&quot;:&quot;curve&quot;,&quot;shape_divider_bottom_negative&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewbox=\"0 0 1000 100\" preserveaspectratio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M500,97C126.7,96.3,0.8,19.8,0,0v100l1000,0V1C1000,19.4,873.3,97.8,500,97z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-78487ec\" data-id=\"78487ec\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-e8c5420 elementor-widget elementor-widget-image\" data-id=\"e8c5420\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/printingkemasan.com\/wp-content\/uploads\/2025\/08\/overlay-wjp-logo-2.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"overlay wjp logo\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTIzLCJ1cmwiOiJodHRwczpcL1wvcHJpbnRpbmdrZW1hc2FuLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMDhcL292ZXJsYXktd2pwLWxvZ28tMi5wbmcifQ%3D%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"160\" height=\"184\" data-src=\"https:\/\/printingkemasan.com\/wp-content\/uploads\/2025\/08\/overlay-wjp-logo-2.png\" class=\"attachment-large size-large wp-image-123 lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 160px; --smush-placeholder-aspect-ratio: 160\/184;\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-37b5114 elementor-widget elementor-widget-heading\" data-id=\"37b5114\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-xxl\">5 Fatal MSME Packaging Mistakes that Make Products Look Cheap<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-117d9a6 e-flex e-con-boxed e-con e-parent\" data-id=\"117d9a6\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-3889236 elementor-widget elementor-widget-spacer\" data-id=\"3889236\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-66f925c elementor-widget elementor-widget-heading\" data-id=\"66f925c\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Many MSMEs feel their products are delicious and their concepts are strong, but why do they still lose out to competitors?\nOften, the problem isn't the taste, the quality...\nit's the packaging.\n\nPackaging is the first thing consumers notice. If the appearance isn't intentional, people will immediately assume the product is mediocre. So, to prevent that from happening, here are 5 fatal packaging mistakes MSMEs make that secretly make their products look cheap.<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-a66f75d elementor-widget elementor-widget-spacer\" data-id=\"a66f75d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-6dfcb15 e-flex e-con-boxed e-con e-parent\" data-id=\"6dfcb15\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-5321bf2 elementor-widget elementor-widget-heading\" data-id=\"5321bf2\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1. Too Crowded Design &amp; No Breathing Room<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e658491 elementor-widget elementor-widget-text-editor\" data-id=\"e658491\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 style=\"padding-left: 40px;\">Many MSMEs think the more crowded the cooler. In fact, premium brands are neat, minimalist, and have white space for a comfortable look.<br data-start=\"476\" data-end=\"479\" \/><strong data-start=\"479\" data-end=\"490\">solution<\/strong> Gunakan 1\u20132 warna utama, layout rapi, dan biarkan beberapa area polos.<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-4f7ba9a elementor-widget elementor-widget-heading\" data-id=\"4f7ba9a\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2. Using Inconsistent Fonts<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-04b4d02 elementor-widget elementor-widget-text-editor\" data-id=\"04b4d02\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 style=\"padding-left: 40px;\">A mix of cute, bold, italic, and fancy fonts\u2014the result immediately looks \u201ccheap.\u201d<br data-start=\"697\" data-end=\"700\" \/><strong data-start=\"700\" data-end=\"711\">solution<\/strong> Use a maximum of <strong data-start=\"727\" data-end=\"743\">2 types of fonts<\/strong>: one for the title, one for the content. Choose a clean and professional font.<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9d85850 elementor-widget elementor-widget-heading\" data-id=\"9d85850\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3. Poor Print Quality &amp; Inaccurate Colors<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5fa45d1 elementor-widget elementor-widget-text-editor\" data-id=\"5fa45d1\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 style=\"padding-left: 40px;\">This is the most common mistake. Blurry colors, blurry prints, and thin paper can negatively impact product perception.<br data-start=\"992\" data-end=\"995\" \/><strong data-start=\"995\" data-end=\"1006\">solution<\/strong> Use printing services that use professional machines + materials that meet packaging standards.<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-ef78bd8 elementor-widget elementor-widget-heading\" data-id=\"ef78bd8\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">4. Incomplete \/ Chaotic Information<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bff4c0 elementor-widget elementor-widget-text-editor\" data-id=\"7bff4c0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 style=\"padding-left: 40px;\" data-start=\"1144\" data-end=\"1364\">A messy label makes a product untrustworthy. Consumers want to see basic information: ingredients, barcode, social media, address, etc.<br data-start=\"1270\" data-end=\"1273\" \/><strong data-start=\"1273\" data-end=\"1284\">solution<\/strong> Structure the information. Place important elements in easily visible areas.<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-9a34e42 elementor-widget elementor-widget-heading\" data-id=\"9a34e42\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">5. Not Paying Attention to Color Psychology<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c3df4b0 elementor-widget elementor-widget-text-editor\" data-id=\"c3df4b0\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 style=\"padding-left: 40px;\">Some colors have a \u201ccheap\u201d image. For example, combinations that are too garish, or colors that clash.<br data-start=\"1515\" data-end=\"1518\" \/><strong data-start=\"1518\" data-end=\"1529\">solution<\/strong> Use colors that match the product category. Ensure the contrast is pleasing and consistent.<\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-e9dc317 elementor-widget elementor-widget-spacer\" data-id=\"e9dc317\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-f73dae1 e-flex e-con-boxed e-con e-parent\" data-id=\"f73dae1\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-fc21878 elementor-widget elementor-widget-heading\" data-id=\"fc21878\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Read other articles:<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-0367781 e-con-full e-flex e-con e-child\" data-id=\"0367781\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t<div class=\"elementor-element elementor-element-cd73f86 elementor-align-center e-transform e-transform elementor-widget elementor-widget-button\" data-id=\"cd73f86\" data-element_type=\"widget\" data-e-type=\"widget\" data-settings=\"{&quot;_transform_scale_effect_hover&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:1.2,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_tablet&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_rotateZ_effect_mobile&quot;:{&quot;unit&quot;:&quot;deg&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_tablet&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]},&quot;_transform_scale_effect_hover_mobile&quot;:{&quot;unit&quot;:&quot;px&quot;,&quot;size&quot;:&quot;&quot;,&quot;sizes&quot;:[]}}\" data-widget_type=\"button.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<div class=\"elementor-button-wrapper\">\n\t\t\t\t\t<a class=\"elementor-button elementor-button-link elementor-size-sm\" href=\"https:\/\/printingkemasan.com\/en\/artikel-kemasan-wjpackindo\/\">\n\t\t\t\t\t\t<span class=\"elementor-button-content-wrapper\">\n\t\t\t\t\t\t<span class=\"elementor-button-icon\">\n\t\t\t\t<i aria-hidden=\"true\" class=\"fas fa-align-justify\"><\/i>\t\t\t<\/span>\n\t\t\t\t\t\t\t\t\t<span class=\"elementor-button-text\">Article List<\/span>\n\t\t\t\t\t<\/span>\n\t\t\t\t\t<\/a>\n\t\t\t\t<\/div>\n\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"<p>5 Kesalahan Fatal Kemasan UMKM yang Bikin Produk Kelihatan Murahan Banyak pelaku UMKM ngerasa produknya enak, konsepnya kuat, tapi kok tetap kalah sama kompetitor? Sering banget masalahnya bukan di rasa, &#8230;<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-5188","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/printingkemasan.com\/en\/wp-json\/wp\/v2\/pages\/5188","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/printingkemasan.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/printingkemasan.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/printingkemasan.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/printingkemasan.com\/en\/wp-json\/wp\/v2\/comments?post=5188"}],"version-history":[{"count":13,"href":"https:\/\/printingkemasan.com\/en\/wp-json\/wp\/v2\/pages\/5188\/revisions"}],"predecessor-version":[{"id":5333,"href":"https:\/\/printingkemasan.com\/en\/wp-json\/wp\/v2\/pages\/5188\/revisions\/5333"}],"wp:attachment":[{"href":"https:\/\/printingkemasan.com\/en\/wp-json\/wp\/v2\/media?parent=5188"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}