{"id":5386,"date":"2025-12-16T10:10:39","date_gmt":"2025-12-16T03:10:39","guid":{"rendered":"https:\/\/printingkemasan.com\/?page_id=5386"},"modified":"2025-12-18T09:27:03","modified_gmt":"2025-12-18T02:27:03","slug":"umkm-paling-bahaya-masih-bisa-bertahan","status":"publish","type":"page","link":"https:\/\/printingkemasan.com\/en\/umkm-paling-bahaya-masih-bisa-bertahan\/","title":{"rendered":"artikel 21"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-page\" data-elementor-id=\"5386\" class=\"elementor elementor-5386\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-dda3ef9 elementor-section-height-min-height elementor-section-boxed elementor-section-height-default elementor-section-items-middle\" data-id=\"dda3ef9\" data-element_type=\"section\" data-e-type=\"section\" data-settings=\"{&quot;background_background&quot;:&quot;classic&quot;,&quot;shape_divider_bottom&quot;:&quot;curve&quot;,&quot;shape_divider_bottom_negative&quot;:&quot;yes&quot;}\">\n\t\t\t\t\t\t\t<div class=\"elementor-background-overlay\"><\/div>\n\t\t\t\t\t\t<div class=\"elementor-shape elementor-shape-bottom\" aria-hidden=\"true\" data-negative=\"true\">\n\t\t\t<svg xmlns=\"http:\/\/www.w3.org\/2000\/svg\" viewBox=\"0 0 1000 100\" preserveAspectRatio=\"none\">\n\t<path class=\"elementor-shape-fill\" d=\"M500,97C126.7,96.3,0.8,19.8,0,0v100l1000,0V1C1000,19.4,873.3,97.8,500,97z\"\/>\n<\/svg>\t\t<\/div>\n\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-611c2f5\" data-id=\"611c2f5\" data-element_type=\"column\" data-e-type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-388bd70 elementor-widget elementor-widget-image\" data-id=\"388bd70\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/printingkemasan.com\/wp-content\/uploads\/2025\/08\/overlay-wjp-logo-2.png\" data-elementor-open-lightbox=\"yes\" data-elementor-lightbox-title=\"overlay wjp logo\" data-e-action-hash=\"#elementor-action%3Aaction%3Dlightbox%26settings%3DeyJpZCI6MTIzLCJ1cmwiOiJodHRwczpcL1wvcHJpbnRpbmdrZW1hc2FuLmNvbVwvd3AtY29udGVudFwvdXBsb2Fkc1wvMjAyNVwvMDhcL292ZXJsYXktd2pwLWxvZ28tMi5wbmcifQ%3D%3D\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"160\" height=\"184\" data-src=\"https:\/\/printingkemasan.com\/wp-content\/uploads\/2025\/08\/overlay-wjp-logo-2.png\" class=\"attachment-large size-large wp-image-123 lazyload\" alt=\"\" src=\"data:image\/svg+xml;base64,PHN2ZyB3aWR0aD0iMSIgaGVpZ2h0PSIxIiB4bWxucz0iaHR0cDovL3d3dy53My5vcmcvMjAwMC9zdmciPjwvc3ZnPg==\" style=\"--smush-placeholder-width: 160px; --smush-placeholder-aspect-ratio: 160\/184;\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-d988430 elementor-widget elementor-widget-heading\" data-id=\"d988430\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h1 class=\"elementor-heading-title elementor-size-xxl\">UMKM Paling Bahaya Itu yang \u201cMasih Bisa Bertahan\u201d<\/h1>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t<div class=\"elementor-element elementor-element-af08bd3 e-flex e-con-boxed e-con e-parent\" data-id=\"af08bd3\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-dfb34af elementor-widget elementor-widget-spacer\" data-id=\"dfb34af\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-be32976 elementor-widget elementor-widget-heading\" data-id=\"be32976\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Fakta: Banyak UMKM yang \u201cbertahan\u201d bukan berarti sehat \u2014 justru kondisi sulit yang bikin mereka rentan<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-6904fd3 elementor-widget elementor-widget-spacer\" data-id=\"6904fd3\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t<div class=\"elementor-element elementor-element-63c8a85 e-flex e-con-boxed e-con e-parent\" data-id=\"63c8a85\" data-element_type=\"container\" data-e-type=\"container\">\n\t\t\t\t\t<div class=\"e-con-inner\">\n\t\t\t\t<div class=\"elementor-element elementor-element-aede6db elementor-widget elementor-widget-heading\" data-id=\"aede6db\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">1. Mayoritas UMKM tutup dalam beberapa tahun pertama meskipun terlihat bertahan<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-5072462 elementor-widget elementor-widget-text-editor\" data-id=\"5072462\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 style=\"padding-left: 40px;\">Menurut riset yang dikutip, <strong data-start=\"506\" data-end=\"558\">sekitar 50% UMKM gagal bertahan di tahun pertama<\/strong>, dan hingga <strong data-start=\"571\" data-end=\"608\">80% gagal sebelum usia lima tahun<\/strong>, menunjukkan bahwa banyak UMKM hanya <em data-start=\"646\" data-end=\"672\">bertahan untuk sementara<\/em> sebelum tutup karena pondasi bisnis yang rapuh. <span class=\"\" style=\"color: #ff0000;\" data-state=\"closed\"><span class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"><a class=\"flex h-4.5 overflow-hidden rounded-xl px-2 text-[9px] font-medium transition-colors duration-150 ease-in-out text-token-text-secondary! bg-[#F4F4F4]! dark:bg-[#303030]!\" style=\"color: #ff0000;\" href=\"https:\/\/jendelabisnis.com\/ekonomi\/mengapa-banyak-inisiatif-umkm-gagal-bertahan\/?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noopener\"><span class=\"relative start-0 bottom-0 flex h-full w-full items-center\"><span class=\"flex h-4 w-full items-center justify-between overflow-hidden\"><span class=\"max-w-[15ch] grow truncate overflow-hidden text-center\">jendelabisnis.com<\/span><\/span><\/span><\/a><\/span><\/span><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-13a7dfa elementor-widget elementor-widget-heading\" data-id=\"13a7dfa\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">2. Banyak UMKM mengalami kegagalan karena strategi dan perencanaan yang lemah<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-f6c8b7b elementor-widget elementor-widget-text-editor\" data-id=\"f6c8b7b\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 style=\"padding-left: 40px;\">Faktor kegagalan bukan hanya kehabisan pembeli, tetapi karena perencanaan bisnis yang tidak matang, pengelolaan keuangan yang buruk, kurangnya riset pasar, dan strategi yang tidak memadai sejak awal. <span class=\"\" style=\"color: #ff0000;\" data-state=\"closed\"><span class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"><a class=\"flex h-4.5 overflow-hidden rounded-xl px-2 text-[9px] font-medium transition-colors duration-150 ease-in-out text-token-text-secondary! bg-[#F4F4F4]! dark:bg-[#303030]!\" style=\"color: #ff0000;\" href=\"https:\/\/jendelabisnis.com\/ekonomi\/mengapa-banyak-inisiatif-umkm-gagal-bertahan\/?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noopener\"><span class=\"relative start-0 bottom-0 flex h-full w-full items-center\"><span class=\"flex h-4 w-full items-center justify-between overflow-hidden\"><span class=\"max-w-[15ch] grow truncate overflow-hidden text-center\">jendelabisnis.com<\/span><\/span><\/span><\/a><\/span><\/span><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fa75b97 elementor-widget elementor-widget-heading\" data-id=\"fa75b97\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">3. Statistik menunjukkan bahwa bisnis kecil memang banyak yang tidak bertahan lama<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-c4eb75d elementor-widget elementor-widget-text-editor\" data-id=\"c4eb75d\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 style=\"padding-left: 40px;\" data-start=\"1182\" data-end=\"1350\">Data global menunjukkan bahwa banyak usaha kecil wakitnya kelihatan <em data-start=\"1250\" data-end=\"1289\">bertahan seminggu\/bulan\/tahun pertama<\/em>, tetapi statistik jangka panjang menunjukkan tren menurun:<\/h2><ul><li style=\"list-style-type: none;\"><ul data-start=\"1351\" data-end=\"1564\"><li data-start=\"1351\" data-end=\"1406\"><h2 data-start=\"1353\" data-end=\"1406\">Hanya sekitar <strong data-start=\"1367\" data-end=\"1404\">68% bisnis kecil bertahan 2 tahun<\/strong><\/h2><\/li><li data-start=\"1407\" data-end=\"1443\"><h2 data-start=\"1409\" data-end=\"1443\">Sekitar <strong data-start=\"1417\" data-end=\"1441\">49% bertahan 5 tahun<\/strong><\/h2><\/li><li data-start=\"1444\" data-end=\"1564\"><h2 data-start=\"1446\" data-end=\"1564\">Dan hanya sekitar <strong data-start=\"1464\" data-end=\"1489\">34% bertahan 10 tahun<\/strong> menurut data business survival rate. <span class=\"\" style=\"color: #ff0000;\" data-state=\"closed\"><span class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"><a class=\"flex h-4.5 overflow-hidden rounded-xl px-2 text-[9px] font-medium transition-colors duration-150 ease-in-out text-token-text-secondary! bg-[#F4F4F4]! dark:bg-[#303030]!\" style=\"color: #ff0000;\" href=\"https:\/\/www.businessinitiative.org\/statistics\/small-businesses\/survival-and-failure-rate\/?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noopener\"><span class=\"relative start-0 bottom-0 flex h-full w-full items-center\"><span class=\"flex h-4 w-full items-center justify-between overflow-hidden\"><span class=\"max-w-[15ch] grow truncate overflow-hidden text-center\">Business Initiative<\/span><\/span><\/span><\/a><\/span><\/span><\/h2><\/li><\/ul><\/li><\/ul>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7b25ef7 elementor-widget elementor-widget-heading\" data-id=\"7b25ef7\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"heading.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<h2 class=\"elementor-heading-title elementor-size-default\">Kesimpulan<\/h2>\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-fc29079 elementor-widget elementor-widget-text-editor\" data-id=\"fc29079\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t<h2 style=\"padding-left: 40px;\" data-start=\"1629\" data-end=\"1871\"><strong data-start=\"1632\" data-end=\"1677\">UMKM yang masih buka bukan berarti sehat.<\/strong><br data-start=\"1677\" data-end=\"1680\" \/>Banyak yang tampak bertahan \u2014 masih buka, masih berjualan \u2014 tapi sebenarnya berada di fase <em data-start=\"1771\" data-end=\"1786\">rentan tinggi<\/em> yang statistiknya mirip dengan bisnis yang akan gagal dalam beberapa tahun ke depan.<\/h2><h2 style=\"padding-left: 40px;\" data-start=\"1873\" data-end=\"2034\">Ini bukan soal <em data-start=\"1888\" data-end=\"1900\">tidak laku<\/em>, tapi tentang:<br \/>\u2705 kas yang tipis<br data-start=\"1932\" data-end=\"1935\" \/>\u2705 strategi yang tidak kuat<br data-start=\"1961\" data-end=\"1964\" \/>\u2705 manajemen keuangan <em data-start=\"1985\" data-end=\"1997\">belum siap<\/em><br data-start=\"1997\" data-end=\"2000\" \/>\u2705 ketergantungan pada keadaan baik<\/h2><h2 style=\"padding-left: 40px;\" data-start=\"2036\" data-end=\"2306\">Karenanya pernyataan seperti <strong data-start=\"2065\" data-end=\"2118\">\u201cUMKM paling bahaya itu yang masih bisa bertahan\u201d<\/strong> bukan sekadar opini \u2014 itu didukung oleh tren data yang menunjukkan sebagian besar UMKM gagal di tengah jalan meskipun pada awalnya terlihat bertahan. <span class=\"\" style=\"color: #ff0000;\" data-state=\"closed\"><span class=\"ms-1 inline-flex max-w-full items-center relative top-[-0.094rem] animate-[show_150ms_ease-in]\" data-testid=\"webpage-citation-pill\"><a class=\"flex h-4.5 overflow-hidden rounded-xl px-2 text-[9px] font-medium transition-colors duration-150 ease-in-out text-token-text-secondary! bg-[#F4F4F4]! dark:bg-[#303030]!\" style=\"color: #ff0000;\" href=\"https:\/\/jendelabisnis.com\/ekonomi\/mengapa-banyak-inisiatif-umkm-gagal-bertahan\/?utm_source=chatgpt.com\" target=\"_blank\" rel=\"noopener\"><span class=\"relative start-0 bottom-0 flex h-full w-full items-center\"><span class=\"flex h-4 w-full items-center justify-between\"><span class=\"max-w-[15ch] grow truncate overflow-hidden text-center\">jendelabisnis.com<\/span><span class=\"-me-1 flex h-full items-center rounded-full px-1 text-[#8F8F8F]\">+1<\/span><\/span><\/span><\/a><\/span><\/span><\/h2>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-7bb9a58 elementor-widget elementor-widget-spacer\" data-id=\"7bb9a58\" data-element_type=\"widget\" data-e-type=\"widget\" data-widget_type=\"spacer.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<div class=\"elementor-spacer\">\n\t\t\t<div class=\"elementor-spacer-inner\"><\/div>\n\t\t<\/div>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>UMKM Paling Bahaya Itu yang \u201cMasih Bisa Bertahan\u201d Fakta: Banyak UMKM yang \u201cbertahan\u201d bukan berarti sehat \u2014 justru kondisi sulit yang bikin mereka rentan 1. Mayoritas UMKM tutup dalam beberapa &#8230;<\/p>","protected":false},"author":1,"featured_media":0,"parent":0,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"elementor_header_footer","meta":{"om_disable_all_campaigns":false,"_monsterinsights_skip_tracking":false,"_monsterinsights_sitenote_active":false,"_monsterinsights_sitenote_note":"","_monsterinsights_sitenote_category":0,"footnotes":""},"class_list":["post-5386","page","type-page","status-publish","hentry"],"_links":{"self":[{"href":"https:\/\/printingkemasan.com\/en\/wp-json\/wp\/v2\/pages\/5386","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/printingkemasan.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/printingkemasan.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/printingkemasan.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/printingkemasan.com\/en\/wp-json\/wp\/v2\/comments?post=5386"}],"version-history":[{"count":7,"href":"https:\/\/printingkemasan.com\/en\/wp-json\/wp\/v2\/pages\/5386\/revisions"}],"predecessor-version":[{"id":5393,"href":"https:\/\/printingkemasan.com\/en\/wp-json\/wp\/v2\/pages\/5386\/revisions\/5393"}],"wp:attachment":[{"href":"https:\/\/printingkemasan.com\/en\/wp-json\/wp\/v2\/media?parent=5386"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}